E-Commerce Profit Analytics

KNOW YOUR REAL PROFIT ON EVERY SHOPEE, LAZADA, AND TIKTOK SHOP ORDER

KNOW YOUR REAL PROFIT ON EVERY SHOPEE, LAZADA, AND TIKTOK SHOP ORDER

See exactly what each order earns after commission, ads, shipping and platform charges, across Shopee, Lazada, TikTok Shop and your own store. Free for 14 days, and we set it up and go through your numbers with you.

SUPPORTED PLATFORMS

See exactly what each order earns after commission, ads, shipping and platform charges, across Shopee, Lazada, TikTok Shop and your own store. Free for 14 days, and we set it up and go through your numbers with you.

No card required. We connect your channels for you, usually within 2–3 working days.

BRP Profit Funnel dashboard: weekly revenue broken down into marketplace-borne discounts, seller-borne discounts, seller-borne fees, product costs and total margin.
True profit +RM 20.1K
Leakage found RM 43.1K

200+ sellers across Malaysia and Southeast Asia use BRP to track profit across 9 channels and 5 million orders.

  • MARE
  • nori
  • Forest Cloud Beverage Co.
  • ZUS Coffee
  • Zucca
  • JardinPeau
The Problem

Sales are up. So why does the bank account look the same?

Sales are up. So why does the bank account look the same?

You close a strong month on Shopee. Then the settlement lands and the number is smaller than you expected. Commission, transaction fees, the free shipping subsidy, ad spend, returns, and the campaign discount you agreed to three weeks ago.

By the time you finish reconciling it in a spreadsheet, you’re already halfway through the next month.

So you keep pushing the SKUs that sell instead of the ones that earn. You join campaigns without knowing whether the last one made money. You approve marketplace charges you have no realistic way of checking.

None of this shows up as a crisis. It shows up as a business that grows in revenue and stays flat in profit.

Marketplace statement One month, one channel
Gross platform sales RM 126,430
  • Commission & transaction fees−RM 18,964
  • Shipping subsidies−RM 9,870
  • Ads & campaigns−RM 21,335
  • Returns & adjustments−RM 6,420
What reached the bank RM 69,841
Illustrative figures. The shape is what matters: nothing here is hidden, and none of it is visible in a sales report.
Why the spreadsheet stops working

It isn’t a bookkeeping problem. Nobody gives you the data in a usable form.

It isn’t a bookkeeping problem. Nobody gives you the data in a usable form.

Seller centres report sales. Your accounting software reports what reached the bank weeks later. Neither one tells you the profit on a specific SKU, on a specific channel, on the day you need to price it.

Most sellers close that gap with a spreadsheet. It holds up until you’re running three channels and thousands of orders a month, at which point it’s perpetually a month behind and nobody fully trusts it.

That isn’t a discipline problem. The data arrives in five different formats from five different systems, and none of them were built to be compared to each other.

What BRP does

BRP puts every channel, every fee and every order in one place, then does the arithmetic.

BRP puts every channel, every fee and every order in one place, then does the arithmetic.

Connect your marketplaces once. BRP pulls in orders, platform charges, shipping costs, ad spend and settlements, matches each cost to the order it belongs to, and shows you the profit.

BRP dashboard: a stacked bar chart of order status over the last 7 days, from Processing through to Complete, beside a Top Products table showing sales in ringgit, quantity and share of total sales per SKU.

The arithmetic, on every single order

Per order. Per SKU. Per channel. Recalculated daily, not monthly.

How it works

Three steps. We do the first one with you.

1 Step one

Connect your channels

Shopee, Lazada, TikTok Shop and your own store connect once. We handle it during your onboarding session, so there's nothing for you to configure.

2 Step two

See your true margin

Every order carries its full cost: commission, transaction fees, shipping subsidy, ads, packaging and cost of goods. Profit is calculated per order, per SKU, per channel and per campaign.

3 Step three

Check what you're being charged

BRP matches every marketplace charge against the order it belongs to. When a statement doesn't add up, you see it instead of paying it.

Found money

The charges nobody checks

The charges nobody checks

Every month you accept marketplace statements you have no practical way of verifying. Thousands of orders, dozens of fee types, and no line-by-line trail back to the order that generated each charge.

BRP builds that trail automatically. Sellers reviewing their first statement with us typically find RM10,000 to RM50,000 in charges that don’t match the orders behind them.

Profit Funnel Breakdown

Every fee and discount, itemised against the sales it came out of.

ValueTotal (RM)
2. Sales
Product Price6,076,910.84
Voucher Adjustments924,222.48
Customer Borne Fees20,217.05
Coupon Fees−227,618.20
Marketplace Vouchers−370,172.01
Seller Discounts−2,823,294.70
Seller Vouchers−554,850.07
Total sales3,045,415.39

Every line expands to the individual orders behind it.

Day One

This is the screen you’ll open every morning

This is the screen you’ll open every morning

Every channel, every fee and every order, already reconciled. No exports, no spreadsheet, no waiting for the settlement.

See exactly what each order earns after commission, ads, shipping and platform charges, across Shopee, Lazada, TikTok Shop and your own store. Free for 14 days, and we set it up and go through your numbers with you.

BRP dashboard: sales and profit summary with AI insight, profit funnel from gross sales to true profit, and revenue and profit share by channel.

And the questions it answers on day one

And the questions it answers on day one

  • Which SKUs sell the most and earn the least
  • Which channel actually pays after fees, once ads are included
  • Which customers come back, and what they buy the second time
  • Which stock is aging toward expiry while your cash sits inside it
  • Which marketplace charges don't match the orders they're attached to

Proof

What changed for sellers using BRP

What changed for sellers using BRP

Every channel, every fee and every order, already reconciled. No exports, no spreadsheet, no waiting for the settlement.

The founder of Skinville Solution being interviewed at their office, in front of the company's neon sign and an SME100 Awards banner.
Case study

At Skinville Solution, BRP is the key to achieving profitability

Find out how Skinville Solution scaled its flagship brand, JardinPeau, by staying close to the numbers.
RM6 million+ in revenue, inside a year
Read the case study
Our team at Oxwhite used to spend hours every week pulling data from different marketplaces. With BRP, we now get clear visibility into real revenue, returns, margins, and net profit, down to product level, in just a few clicks. Having everything in one dashboard gives us instant clarity on what's truly driving profit, allowing us to make decisions faster and more confidently.
CK Chang Founder, Oxwhite
Before using BRP Analytics, getting timely sales reports for our e-Commerce and retail operations was a challenge. There is a disconnect between management, e-Commerce, and finance teams. Now, we no longer spend time manually downloading reports from marketplaces. BRP helps us get sales reports delivered to management on time, giving them the data they need to analyze and make decisions.
Joe MARE by Marion
At Al'ard, we have been using BRP to consolidate all our marketplace sales and that of our affiliates. Order processing and reports are now automated. We are now able to have centralised sales reports in a timely manner that helps us with our service levels when it comes to order fulfilment.
Nazran Abdul Mutalib Director, Al'ard Far East

On stage across the region

Trusted by Southeast Asia’s Leading E-Commerce Players

KNOW YOUR REAL PROFIT ON EVERY SHOPEE, LAZADA, AND TIKTOK SHOP ORDER

We’re constantly invited to speak at e-Commerce stages to show sellers one thing: how to use data to stop wasting money on wrong ads, dead SKUs, and low-margin products.

Book a demo call today, and we’ll show you how to put the same strategies into practice.

 

The trial

14 days, set up for you, with your own numbers

Which marketplaces are actually worth it?

  • Full platform access: Every channel, every feature, no restrictions.
  • A setup session with our team.: We connect your marketplaces and import your cost data. Around 45 minutes of your time.
  • Your first profit review: We run your live data with you and show you where margin is leaking.
  • The Revenue Optimization Checklist: Completed against your actual numbers. Yours to keep whether you continue or not.

The charges nobody checks

The four things sellers ask us first

Q "I don't have time to set up another system."

You spend 45 minutes on the onboarding call. We handle the connections. Most sellers spend more than that reconciling one month of Shopee statements by hand.

Q "Do I have to change how I currently work?"

No. BRP reads from your existing channels and sits alongside your accounting software. Nothing in your current process has to stop.

Q "Will it work with my channels?"

Shopee, Lazada, TikTok Shop, WooCommerce, Shopify, Zalora, PGMall, SiteGiant and EasyStore. If you're on something else, tell us on the call and we'll confirm before you commit any time.

Q "I've tried dashboards before and stopped using them."

Usually because the numbers were wrong or the setup was never finished. That's why the setup is done with you, and why the first review happens inside the trial, not after it.

Pricing

Plans that scale with your order volume

Plans that scale with your order volume

Every plan includes onboarding and support.

BRP Lite
MYR 199/month
  • 3,000 orders per month
  • 3 stores · 500 SKUs
  • Lazada, Shopee, TikTok, Zalora, PGMall
  • Basic reporting
BRP Enterprise
MYR 599/month
  • 30,000 orders per month
  • 30 stores · unlimited SKUs
  • Marketplace transaction & withdrawal reports
  • Dedicated WhatsApp support group

FAQ

Questions sellers ask before starting

Questions sellers ask before starting

Every plan includes onboarding and support.

Your part is a single onboarding session of around 45 minutes. We connect your marketplaces and import your cost data during that call, so there's nothing for you to configure afterwards. Your channels are usually live within 2–3 working days.

Shopee, Lazada, TikTok Shop, Zalora and PGMall on every plan. Shopify, WooCommerce, SiteGiant and EasyStore are available on Pro and Enterprise. If you sell somewhere else, tell us on the call and we'll confirm before you commit any time.

BRP connects to your marketplace accounts through each platform's official integration, so we read your order and settlement data rather than storing your seller centre passwords. Your data is used only to produce your own reporting.

No. BRP sits alongside it. Your accounting software tells you what reached the bank; BRP tells you the profit on a specific SKU, on a specific channel, on the day you need it. BRP also integrates with AutoCount, Xilnex and Radix so the two stay in step.

Yes. Plans cover from 3 stores up to 30, and each store reports separately as well as rolling up into your combined view. Agencies running several client brands can manage them all under one account.

You choose a plan, or you don't. There's no card on file, so nothing charges automatically. The Revenue Optimisation Checklist we complete against your numbers during the trial is yours to keep either way.

No. The connections are handled by our team during onboarding, and the dashboard is built for sellers and finance staff rather than analysts. Every plan includes hands-on training and ongoing WhatsApp or email support.

Find out what you’re really earning

Find out what you’re really earning

Connect your channels, and inside 14 days you’ll know your profit on every SKU and every channel, and where your margin is going.